Interactive Naming Opportunities

Every capital campaign has to sell names. iShare® puts each one on an interactive naming opportunities map, so a donor can walk into the space they could name before it is built.

See a live example Plan your naming opportunities
Ken Sargent House in Grande Prairie, Alberta

A Digital Naming Opportunities Catalogue

Most naming opportunities still reach donors as a list: a room, a price, a floor plan if they are lucky. The donor is asked to imagine the rest.

iShare turns that list into a place. Each naming opportunity has its own 360° view, its gift level and how many are still available, all in one catalogue the donor can explore on their own or with you in a meeting.

As gifts close, the catalogue changes with them. Named spaces show the donor's name, so the same page that sells the next name also thanks the people who have already given.

A Donor Recognition Naming Plan Tool

The naming plan your campaign already has, shown the way donors will experience it.

  1. Map every nameable space

    From the lead gift on the building to a single suite, garden or instrument, each opportunity gets its own 360° view.

  2. Set the gift levels

    The cost and number available sit beside each space, so the whole naming plan reads as one gift table donors can walk through.

  3. Recognize donors as gifts close

    Mark a space as named and show the donor's name. The catalogue becomes a donor wall that is always up to date.

  4. Share it wherever you ask

    Use the same map on your website, in a major gift proposal, or on screen when you sit down with a prospect.

Live Example: Ken Sargent House

Ken Sargent House is supportive housing on the Grande Prairie Rotary Club Wellness Centre campus in Alberta. Its naming opportunities run from $25,000 for the pantry or the gazebo to $250,000 for the family and patient communal space. Choose a space in the table and the 360° view moves to it. Spaces already named carry their donor's name.

Explore the naming opportunities

Naming Opportunities in Other Campaigns

Campus of Care Johnson Faculty of Business Bandura Experience Children's Discovery Playground Hockey Arena
By Sector Naming opportunities for hospitals, universities and colleges and museums and heritage sites.

Need Help Setting the Names and Gift Levels?

iShare® is built by FUNDING matters Inc., whose consultants help campaigns decide what to name, what each name should cost and how donors are recognized. iShare then shows that plan to donors.

Naming strategy at FUNDING matters Contact iShare